Cookie Policy
Last Updated: December 25, 2024
This Cookie Policy explains how VUGA Media Group LLC ("Company," "we," "us," or "our") uses cookies and similar tracking technologies when you visit the WellnessPrizm platform, including our website and mobile applications (collectively, the "Platform").
By continuing to use our Platform, you consent to our use of cookies as described in this policy. You can manage your cookie preferences at any time using the methods described in Section 6.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. Cookies are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information.
1.1 Types of Cookies by Duration
- Session Cookies: Temporary cookies that are deleted when you close your browser. They are essential for navigating the website and using its features.
- Persistent Cookies: Cookies that remain on your device for a set period or until you delete them. They help the website remember your preferences and settings.
1.2 Types of Cookies by Source
- First-Party Cookies: Set by WellnessPrizm directly when you visit our Platform.
- Third-Party Cookies: Set by external services we use, such as analytics providers or advertising networks.
2. Similar Technologies
In addition to cookies, we may use other tracking technologies:
- Web Beacons (Pixel Tags): Small transparent images embedded in web pages or emails that track whether you've viewed content.
- Local Storage: Browser storage that allows websites to store data locally on your device, similar to cookies but with larger capacity.
- Session Storage: Similar to local storage but data is cleared when you close your browser tab.
- Device Fingerprinting: Collecting information about your device (browser type, screen resolution, installed plugins) to create a unique identifier.
- SDKs (Software Development Kits): In our mobile apps, SDKs may collect device information and usage data.
3. Categories of Cookies We Use
4. Specific Cookies We Use
4.1 Strictly Necessary Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| session_id | WellnessPrizm | Maintains user session state | Session |
| csrf_token | WellnessPrizm | Security - prevents cross-site request forgery | Session |
| auth_token | WellnessPrizm | Authenticates logged-in users | 30 days |
| cookie_consent | WellnessPrizm | Stores your cookie preferences | 1 year |
| __stripe_mid | Stripe | Fraud prevention for payment processing | 1 year |
4.2 Functional Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| user_preferences | WellnessPrizm | Stores display and interface preferences | 1 year |
| timezone | WellnessPrizm | Remembers your timezone for scheduling | 1 year |
| language | WellnessPrizm | Stores language preference | 1 year |
| recent_searches | WellnessPrizm | Remembers recent search queries | 30 days |
| intercom-* | Intercom | Customer support chat functionality | 9 months |
4.3 Analytics Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users | 2 years |
| _ga_* | Google Analytics 4 | Maintains session state | 2 years |
| _gid | Google Analytics | Distinguishes unique users | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
| mp_* | Mixpanel | Product analytics and user behavior | 1 year |
4.4 Marketing Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Facebook/Meta | Tracks visits for ad targeting | 3 months |
| _fbc | Facebook/Meta | Stores click identifier | 3 months |
| _gcl_au | Google Ads | Conversion tracking | 3 months |
| IDE | Google DoubleClick | Ad serving and retargeting | 1 year |
| li_sugr | Browser identifier for LinkedIn ads | 3 months |
5. How We Use Cookie Data
We use the information collected through cookies for the following purposes:
5.1 Essential Operations
- Authenticating and identifying you when you sign in
- Remembering items in your shopping cart
- Processing payments securely
- Protecting against fraud and security threats
5.2 Personalization
- Remembering your preferences and settings
- Displaying content in your preferred language
- Showing relevant practitioner and service recommendations
- Customizing your wellness dashboard
5.3 Analytics and Improvement
- Understanding how you use our Platform
- Identifying popular features and content
- Diagnosing technical issues
- Testing new features and designs
- Measuring the effectiveness of our services
5.4 Marketing and Advertising
- Showing you relevant advertisements
- Measuring the effectiveness of marketing campaigns
- Limiting the number of times you see an ad
- Retargeting users who have visited our Platform
6. Managing Your Cookie Preferences
6.1 Cookie Consent Banner
When you first visit our Platform, you will see a cookie consent banner that allows you to accept or customize your cookie preferences. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically:
- See what cookies are stored on your device
- Delete all or specific cookies
- Block all cookies or cookies from specific sites
- Block third-party cookies
- Set preferences for certain websites
Here are links to cookie management instructions for popular browsers:
6.3 Opt-Out Tools
You can also opt out of certain types of cookies using these tools:
- Google Analytics: Install the Google Analytics Opt-Out Browser Add-on
- Advertising Cookies: Visit Digital Advertising Alliance (DAA) or Your Online Choices (EU)
- Facebook: Adjust your Facebook Ad Preferences
- Google Ads: Adjust your Google Ad Settings
6.4 Mobile Devices
On mobile devices, you can control tracking through your device settings:
- iOS: Settings > Privacy > Tracking
- Android: Settings > Privacy > Ads
6.5 Do Not Track
Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you don't want to be tracked. Currently, there is no industry standard for DNT, and we do not respond to DNT signals. However, you can use the cookie management options described above.
7. Impact of Disabling Cookies
If you choose to disable certain cookies, some features of our Platform may not function properly:
- Disabling Strictly Necessary Cookies: You may not be able to log in, make purchases, or access secure areas of the Platform.
- Disabling Functional Cookies: Your preferences may not be saved, and some features like chat support may not work.
- Disabling Analytics Cookies: We won't be able to improve the Platform based on usage patterns, but your experience won't be directly affected.
- Disabling Marketing Cookies: You may still see ads, but they won't be personalized to your interests.
8. Third-Party Cookies
Some cookies on our Platform are placed by third-party services. We do not control these cookies, and you should review the privacy policies of these third parties:
- Google Privacy Policy
- Meta/Facebook Privacy Policy
- Stripe Privacy Policy
- Intercom Privacy Policy
- Mixpanel Privacy Policy
9. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you through a prominent notice on our Platform.
We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.
10. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
VUGA Media Group LLC
18117 Biscayne Blvd, Unit 1039
Aventura, FL 33160
Email: [email protected]
Phone: 1-786-967-6544
For more information about how we handle your personal data, please see our Privacy Policy.